A glass of sherry is likely to be exactly the beverage we need at this very moment; however, it is unlikely to be the first choice when the bartender asks for our drink order. While sherry is a bar menu staple, it is burdened by a less than sterling persona as it carries the image of being cheap and very sweet, used exclusively for cooking, consumed by old people, and just plain undesirable.
Meet César Saldaña, the newly elected president of the Consejo Regulador de las Denominación de Origen de los Vinos de Jerez.
Saldana is currently tasked with promoting sherry, fighting against fraud associated with its origin and increasing the presence of Sherry with PDO (protected geographical indication) and PGI (protected geographical indication) activities. PDO products are significantly or exclusively determined by geography while PGI is determined by the peculiarity of products and is less stringent than PDO.
Sorry the event has been cancelled due to a last minute emergency